^’s goal is to offset the carbon footprint of each bottle of our flowing artesian water. This includes indirect and direct carbon emissions. Estimating the footprint associated with the product lifecycle is a very difficult task, one that many companies avoid due to the complexity of the calculation.

has done the carbon footprint calculation and had it reviewed by two independent sources. We have then added an additional 20% to the carbon footprint calculation to ensure that we have accounted for all phases of production, transport and disposal of each bottle.

Every bottle of Xero Footprint has more than 100% of its carbon emissions offset. This means we clean up after ourselves and then some.